Building the Future of Heat-Not-Burn
From a single vision to a global manufacturing powerhouse — we help tobacco companies enter and win in the HNB market.
Our Story
Three decades of tobacco expertise, reimagined for the next generation
Camel HNB was founded with a clear mission: to make Heat-Not-Burn technology accessible to tobacco companies worldwide. Backed by over 30 years of flavor blending expertise and deep roots in China's tobacco manufacturing heartland, we set out to solve the industry's most pressing challenge — breaking through the patent barriers that keep new players out of the HNB market.
Today, we operate a fully integrated supply chain spanning raw material processing, proprietary Ultra-Microcellular Technology development, and large-scale stick manufacturing. Our facilities in Shenzhen, Dongguan, Kunming, Laos, and Indonesia give us the capacity and flexibility to serve clients across 42 countries — from regional distributors to the world's top 6 tobacco groups.
Our vision is simple: every tobacco company, regardless of size, should have access to world-class HNB products at competitive costs. We provide the technology, the patents, the production — so our partners can focus on building their brands and serving their markets.
Why Partner With Us
The advantages that set us apart in the global HNB landscape
Patent-Safe Innovation
30+ invention patents and PCT patents. The world's only patent-risk-free ILUMA-compatible solution, validated through Freedom to Operate analysis.
Complete Supply Chain
From tobacco sheets and extracts to finished sticks and heating devices — we control every step. One partner, zero gaps.
Scale & Speed
400M+ annual capacity with the ability to build new dedicated production lines within 6 months. From sample to mass production, fast.
30 Years of Flavor Mastery
Our flavor team brings three decades of tobacco blending expertise. Consistency with TEREA-level experience, driving high repurchase rates.
Our Team
Mr. Cheung
Chairman and CEO
Master of Finance, formerly with China Investment Securities, Credit Suisse, and Great Wall Securities, serving as Senior Manager, Deputy General Manager, Executive Director, and Managing Director, with extensive experience in capital market investment and financing
Dr. Woo
Head of the HNB Heating Device Division
Former Associate Professor at University of Electronic Science and Technology of China, Visiting Professor at Beijing Institute of Technology Zhuhai Campus, and Asia Manufacturing Engineering Director at Flex
Dr. Sze
CTO
Global next-generation tobacco expert, former CTO of Huabao International Group and senior executive at multiple renowned overseas tobacco groups, with over 20 years of experience in design, development, production, quality control, and application of flavor materials in traditional cigarettes and next-generation tobacco products
Ready to Enter the HNB Market?
Get free samples now and experience premium quality flavors
* Free samples are available to businesses only, not currently offered to individual consumers